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Вход№3. 25.05.22.
Список вопросов теста
Вопрос 1
What does Marketing mean?
Варианты ответов
- Designing, pricing, promoting, distributing, planning
- Distributing, promoting, pricing, designing, planning
- Planning,designing, pricing, promoting, distributing
- promoting, pricing, designing, planning, designing
Вопрос 2
The four Ps are_______________ .
Варианты ответов
- product, price, place, promotion
- product, price, place, marketing
- product, price, place, marketer
- product, price, place, marketing plan
Вопрос 3
Black marketeer is ____________ .
Варианты ответов
- someone who makes money by selling goods legally
- someone who makes money by selling goods illegally
Вопрос 4
Product catalogue is __________ .
Варианты ответов
- a company’s products of a particular type
- a list of a company’s product
- own-label product
- raw materials
Вопрос 5
A company gives a _______ or ________ to its products so that they can be easily recognized.
Варианты ответов
- generic products/generics
- model/portfolio
- product category/catalog
- brand/brand name
Вопрос 6
Consumer goods ________ .
Варианты ответов
- is bought by individuals for their own use
- are bought by companies for their own use
- are bought by individuals for their own use
- are made by individuals for their own use
Вопрос 7
Price boom is _________ .
Варианты ответов
- a reduction
- when prices are rising quickly, to the benefit of sellers
- a label attached to goods
- when competing companies reduce prices in response to each other
Вопрос 8
- Price hike is _________ .
Варианты ответов
- an increase, especially one not wanted by the buyer; used by journalists
- when prices are rising quickly, to the benefit of sellers
- a label attached to goods
- when competing companies reduce prices in response to each other
Вопрос 9
- A niche is ________ .
Варианты ответов
- a group of visitors with specific requirements that is relatively small
- a group of buyers with specific requirements that is relatively small
- a group of debtors with specific requirements that is relatively small
- a group of leaders with specific requirements that is relatively small
Вопрос 10
Hypermarket is________ .
Варианты ответов
- a very large shop, selling mainly food
- a very large shop, usually in a town centre
- a very large shop with a wide variety of goods, usually outside a town
- a wholesaler or retailer with very low prices
Вопрос 11
Telemarketing is _________ .
Варианты ответов
- selling directly
- selling by telephone from call centres
- selling by distributors
- selling by mails
Вопрос 12
A free sample is______ .
Варианты ответов
- a small amount of the product to try or taste
- a small amount of the product is given as a present
- a small amount of the product is taken to sell
- a small amount of the product is taken to copy
Вопрос 13
B2G_______ .
Варианты ответов
- is business to business
- is business to government
- is business to consumer
- is business
Вопрос 14
Fixed costs ___________ .
Варианты ответов
- are directly related to providing the product.
- do not change when production goes up or down
- change when production goes up and down
- are the variable costs in making particular goods
Вопрос 15
I am waiting for these customers to pay me. They are my _______ .
Варианты ответов
- creditors
- clients
- debtors
- visitors
Вопрос 16
I must pay these suppliers and other organizations. They are my _______ .
Варианты ответов
- debtors
- clients
- visitors
- creditors
Вопрос 17
Fixed assets are _______ .
Варианты ответов
- money in the bank
- machinery, buildings, land,equipment
- brands
- going concern
Вопрос 18
Current liabilities ________ .
Варианты ответов
- are paid within a year
- are paid more than year
- aren’t paid
- is paid within a year
Вопрос 19
Companies publish their financial ________ in their annual report.
Варианты ответов
- loss account
- window dressing
- accounting rules
- results
Вопрос 20
What accounts have to follow?
Варианты ответов
- creative accounting
- rule
- auditors
- accounting standards
Вопрос 21
Find synonym of underlined word. The value of the equipment is reduced or -________ each year over that period.
Варианты ответов
- written off
- written down
- write-off
- –
Вопрос 22
If a company makes a profit, it is ___________ .
Варианты ответов
- in the black
- in the red
Вопрос 23
If a company makes a loss, it is ___________ .
Варианты ответов
- in the black
- in the red
Вопрос 24
Book keepers - ______ .
Варианты ответов
- accountants
- auditors
- managers
- directors
Вопрос 25
If you hold shares in a company, you may receive _________.
Варианты ответов
- investment
- dividends
- security
- loans
Вопрос 26
Insolvent people ______ get credit from banks.
Варианты ответов
- can
- cannot
Вопрос 27
Debt default ____________ .
Варианты ответов
- is when a company can make payments in time
- is when a company has payments
- is when a company in a black
- is when a company cannot make payments on its debt
Вопрос 28
What are subsidiaries?
Варианты ответов
- main company
- smaller companies
- selling
- possible buyers
Вопрос 29
What is disposal?
Варианты ответов
- separated
- sales
- resist
- non-core assets
Вопрос 30
Which expression is suitable for underlined words.
UK companies up for sale to foreign buyers.
Варианты ответов
- mergers
- predators
- bids
- subsidiaries
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